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Do’s & Don’ts that can make or break your website

Do’s & Don’ts that can make or break your website

When you are creating a website, you need to be sure of what you are doing, research on multiple factors, cross check A-Z of the website and most importantly, whether it's user friendly, visually appealing and attracts the audience. Google states that over 97% of the websites fail somehow due to issues on user experience, text legibility, the use of space of task flow etc, 

In this blog, you will be exposed to the major Do’s and Don’ts that you need to consider when creating and launching a website! Let’s begin!

Keep your interface consistent


Keeping your interface consistent throughout the entire product is one of the key principles of a good UX. You need to make the overall look and the feel of your site in-tune across all pages to give the best user experience. Consistency of navigation, typefaces, color scheme and style of writing results in positive impact on usability and UX. 

Don’t complicate your Header navigation


Navigation is the core stone of usability. Your viewers are less likely to make a decision on what to click, making them more likely to just leave. Limit yourself from adding many details in the header. You can choose to display FAQ or testimonials at the footer, giving the audience a chance to have a complete view of your website. Limit your top navigation links to maximum seven and not more than that. You can also create sub navigation with clear categorization too. 

Design your navigation in a way that it directs the visitors where they want to with the least number of clicks possible. Remember that the audience won’t wait much longer for your website to function. 


Add multiple CTA clicks


CTAs are Call To Action buttons, which are like, “Add to cart”, “Book free consultation” or “Click here to know more”. It is important to add this on your site, so that the audience can contact you easily or order your products or book an appointment etc,. You can include at least 3 call to action buttons on any given page so that the viewers are easily directed to the desired section of the page. 


Don’t be too Elaborate 


Don’t be too elaborate on your website. Keep it precise and simple instead of long paragraphs with complicated content as people don’t like to read much. Try to use simple english instead of luxury words to explain who you are, what exactly you do, how many clients you have and also your testimonials. Attract them with your words, your expertise and the way you stand out in presenting yourself and your brand! 


Make your content, fonts and colors visually appealing


Be creative with what you want to deliver. Even if your website is beautifully designed, it’s no more than just a frame without good content. A good website has both great design and great content. So give equal importance for both major details. Make sure the text is relevant and avoid using too many jargons. 


When it comes to fonts, pick easy to read fonts that look stylish and pleasant to read. Also, make sure to use not too many color schemes on your site. You don't want any disturbing visuals for the audience when viewing your site. 


Don’t make the users wait too long


One of the major issues that almost all websites face is that they take a long time to load. And the reason is the image files being too large. Try to upload images with appropriate sizes required for a website so that the customer can view you hassle-free. 


Also, check your website for errors like, 


  • Dead links - Watch out for dead links, it makes the user get easily frustrated when they click a link on a site and receive a 404 error page in response. 

  • Typos 

  • And make sure all media content is loading correctly without broken images or videos. 


Check how your site displays on various gadgets


After completing all the designs and content, always remember to cross check how your website looks like on your mobile, laptop or PC. Check your layouts, images, headers, footers and how your text appears on the site and make corrections. 


Don’t distract your visitors


Your website’s visitors need help focusing on content and your product or service or interest you provide. So, Don’t display too much like fancy sidebars, external links or ads or too many animations. Drive their focus to whatever you’re offering and how it will solve their problems. 


We don't just build websites, we build websites that SELLS says Christopher Dayagdag. So, don’t waste your time now! Create a smashing website with these major do’s and don’ts with versatility and innovation. 

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